Job Openings >> Marketing Manager
Marketing Manager
Summary
Title:Marketing Manager
ID:2474
Location:Buffalo, NY
Company:Seneca Holdings
Security Level:None
Description

 Seneca Holdings is part of the Seneca Nation Group (SNG) family of companies, which is focused on providing innovative solutions and exceptional services to the federal government. The SNG companies are Tribally owned Native American businesses that leverage the SBA 8(a) Business Development Program, HUBZone certifications and other small business contracting advantages to deliver positive results for our federal government customers.

The Seneca Nation Group companies offer competitive compensation and a strong benefits package including comprehensive medical and dental care, matching 401K, paid time off, flexible spending accounts, disability coverage, and other benefits that help provide financial protection for you and your family. We pride ourselves on our collaborative work environment and culture which embraces our mission of providing financial and non-financial benefits back to the members of the Seneca Nation.

SNG has an immediate opening for a qualified Marketing Manager. The Marketing Manager will be responsible for the development, implementation, and management of the organization’s marketing and communications activities. The Marketing Manager is expected to manage an effective online presence, collaborate with third-party partners, enhance SNG’s brand, and develop internal and external content and communications for a range of audiences such as government customers and new hires.


Roles and Responsibilities include but are not limited to:
 

  • Work closely with the key business stakeholders throughout the organization to develop, implement, manage, and measure marketing strategies and communications
  • Plan and coordinate marketing initiatives with internal teams and third-party marketing support agencies to execute routine engagement and campaigns
  • Create content to disseminate across multiple platforms and to a range of audiences
  • Establish content calendar and key performance indicators (KPI) to measure impact of marketing and communication programs and content
  • Manage website and social media account content to ensure compliance with federal, state, and local regulations
  • Develop and oversee brand compliance, usage policies, and best practices for SNG and subsidiaries
  • Understand the cultural significance of operating as a Tribally owned entity and for the benefit of the Seneca Nation
  • Managing & hiring external communications, marketing and other support contractors/vendors
  • Monitor online reviews to address employee, community, and customer communications
  • Oversee social media post implementation. Review social media content calendar and ensure appropriate internal approvals are obtained and posts are input into the appropriate system following SNG policy
  • Develop, assign and track social media training for staff
  • Organize and select articles for the periodical newsletter and obtain required internal approvals and publish newsletters each month in a timely fashion
  • Keep SNG current on the latest traditional and digital marketing trends and evaluate emerging technologies.
  • Understand business objectives and drive the planning, execution, and measurement of the marketing strategy

 

Qualification Requirements:
 

  • 5+ years of marketing and communications experience, including digital marketing, working with content management systems, and website administration
  • Bachelor's Degree in Marketing, Communications, or related field (or in lieu of Marketing/Communications degree, another Bachelor’s degree plus at least 10 years of practical relevant experience)
  • Excellent written and verbal communication skills and proven expertise as a creative writer, copy editor, and storyteller capable of producing whitepapers, research, promotional emails, social media posts
  • Advanced computer skills, including MS Office and marketing automation software (Adobe Creative Suite, HubSpot, and Microsoft 365 CRM, MailChimp)
  • Experience managing and scheduling content operations and aggregating and reporting performance metrics
  • Understanding of SEO, website analytic tools, ROI, and content optimization
  • Excellent organizational skills with ability to manage multiple priorities and meet established deadlines
  • High attention to detail and the ability to work on a number of projects simultaneously
  • Analytical ability to interpret data and present it in a meaningful and easily understood form
  • Familiarity with web design and website administration, as well as a solid understanding of search engine algorithms and ranking methods
  • Thorough understanding of inbound/outbound marketing campaign elements (advertising, content creation/distribution, events, email, etc.)
  • Ability to travel up to 25%
  • Demonstrated ability to operate both strategically and tactically in a high-energy, fast-paced environment
     

Diversity, Equity & Inclusion Statement:
 

The Seneca Nation Group (SNG) family of companies is committed to building an inclusive work environment that encourages, supports, and celebrates the diversity of our employees. We recognize that an inclusive corporate culture improves how we support our customers and also improves the collective impact we can make in our communities.

 

Equal Opportunity Statement:
 

Seneca Nation Group (SNG) provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex/gender, sexual orientation, national origin, age, disability, marital status, genetic information and/or predisposing genetic characteristics, victim of domestic violence status, veteran status, or other protected class status. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation and training. The Company also prohibits retaliation against any employee who exercises his or her rights under applicable anti-discrimination laws. Notwithstanding the foregoing, the Company does give hiring preference to Seneca or Native individuals. Veterans with expertise in these areas are highly encouraged to apply.
 

COVID-19 Workplace Safety Policy:
 

SNG has implemented a COVID-19 Workplace Safety policy to comply with recently implemented U.S. government requirements. Our COVID-19 Workplace Safety policy requires all employees to be fully vaccinated or receive an accommodation under the policy by the deadline defined in the requirements. Consistent with available guidance, SNG recognizes accommodations to the COVID-19 vaccine requirements for sincerely held religious beliefs or medical reasons, including because the individual is pregnant or attempting to become pregnant. All accommodation requests must be submitted to the SNG Human Resources department. SNG will continue to monitor the guidance and update this policy as appropriate.

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